Auto Dealership Online Marketing

Local SEO (searches that include a specific location) has become one of the most important aspects concerning your online business. With Google’s 2014 Pigeon update to how search rankings are calculated, dealerships now have more reasons than ever before to invest in local SEO. Every

Are you struggling to increase website traffic to your auto dealership website? You are not alone in the search of the magic bullet that solves this problem once and for all. In order to get the high value targeted traffic, you need to rank on the first page of Google. If you are on the 5th page of

Dealerships can use Pinterest in many different ways. From showcasing inventory and services to highlighting the expertise of your employees, your dealership has a lot to share. Karan Leland, President of Sterling Marketing Group, in offering advice about using Pinterest, says businesses should

As a dealership you know how crucial it is to use social media platforms to reach out to new customers and to advertise and promote your dealership. The challenge is handling the lack of attention your dealership page is receiving. These easy to implement steps will increase exposure of your page

Photo sharing is quickly emerging as the most popular medium for helping auto dealers increase brand awareness and customer loyalty. Instagram, Facebook’s photo sharing program has over 30 million users who have taken over one billion photos using the Instagram app. With Instagram, a lot can

There are many stories describing dealerships that went from good to great when they implemented a social media plan. Many dealerships merely have a basic website. Most are not using social media at all and don’t even have a regular blog. The main difference between a dealership benefiting

Recently we wrote a post about how the Internet has changed the 4 P’s of Marketing. Here is a follow up article on how social media has its own Marketing Ps. The Internet and social media are both heavily talked about influencers, so it is important that we know how to correctly market both of

Product. Price. Place. Promotion. The 4 Ps of marketing have been around for over fifty years and are talked about in every marketing class.  But the related marketing approaches were designed to address technology and media outlets of the past.  The internet, smart phones, and supporting

Increasing foot traffic to your dealership is a major part of selling cars. By making your dealership a destination for prospective buyers rather than a mere “stop”, your dealership will see an increase in new sales and repeat business. Here are 6 ideas that will pack your dealership

Create Your Auto Dealership Business Page on Facebook   1. CREATE YOUR ACCOUNT To create a business page, you first need to create a personal account. (If you already have a personal account on Facebook, proceed to step 7). To create your personal account, go to