5, Aug 2019
Posted In Sales
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A new generation of car buyers are here, and they are also the most difficult generation to market to. Millennials, aka those born between 1982-1999, are the largest living generation and spend more money than any other age group.
There are a lot of stereotypes and misconceptions about
15, Jul 2019
Posted In Sales
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There has been a huge rise in the use of ride-share apps and ride sharing companies like Uber Technologies, Lyft, Sidecar, Hitch, RideScout, and others. People appreciate the ability to get picked up from wherever they are using their smartphones without having to talk to anyone. With the fast
31, Dec 2018
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2018 is almost over, but the auto industry is far from it. 2019 models are rolling out, and new customers will be purchasing cars soon. The car buying trends for 2019 are a little different, so you need to keep up if you want to stand out from the crowd.
With the new year comes new sales, and now
26, Nov 2018
Posted In Sales
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Phone calls, social media posts, emails , live chats, and talking in person… what do these all have in common? That’s right, they are different ways to communicate with your customers. People prefer different methods of communication, and therefore it is important to meet the needs of
30, Jul 2018
Posted In Sales
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Looking for ways to stay on top of your leads, keep track of the communication going on within your dealership, and make your tasks easier? At AutoJini, we know the struggle! That’s why we’ve decided to create a Customer Relationship Management (CRM) system tailored for car dealers.
What is a
20, Jun 2018
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Auto dealerships are realizing that they need to focus on the customer experience now more than ever. Many dealerships try to set themselves apart by providing excellent customer service, but there doesn’t seem to be a leader of the pack. Dealerships are relying on high customer satisfaction
6, Jun 2018
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Word of mouth (WOM) marketing can be very useful for new and used auto dealerships. People trust the opinions that customers have about a dealership and its vehicles more than they trust the car dealer itself. WOM marketing was the first type of marketing there was, and there’s a reason it
24, Jul 2012
Posted In Sales
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10 Things to Consider When Buying a Vehicle
1. Needs vs. Wants
Create a list of features you have to have versus a list of features you would like to have. It's good to distinguish between
