The FTC Safeguards Rule requires auto dealerships to implement measures to protect customer data, including physical, electronic, and procedural safeguards. The rule applies to any dealership that handles customer information, regardless of size or number of employees. That means it's time to start looking for a company you can trust to get you on the right track.
AutoJini has been providing IT services for 20+ years to independent dealers and large automotive groups. We can provide your business with a complete solution to ensure compliance with FTC Safeguard Rule. Take the guesswork out of FTC Safeguard Rules, schedule a no obligation consultation today!
FTC has defined NPI term to include almost all information a dealership maintains on a customer, including names, addresses, date of birth. It is recommended to protect all customer information in accordance with new FTC safeguard rule.
Non-compliance with the FTC Safeguards Rule can result in significant penalties and damage to a dealership’s reputation. The FTC can bring legal action against non-compliant dealerships, which can result in fines, legal fees, and even closure of the business.
In addition, customers who are affected by a data breach will lose trust in your dealership and can take their business to your competitor.
By taking these steps, you can protect your customers’ sensitive data, reduce the risk of a data breach, and ensure compliance with the FTC Safeguards Rule.
The FTC Safeguards Rule is an important guideline for your auto dealerships to follow in order to protect your customers’ sensitive data. By developing and implementing a comprehensive information security program, your dealership can reduce the risk of a data breach, protect your customers’ information, and ensure compliance with the FTC Safeguards Rule.