Ultimate dealership online marketing website

Ultimate dealership online marketing website



27
March
2007

Here is a list of vendors and tools I would have for a the best of the bread dealership online marketing website for an OEM dealership.

  • AutoJini.com Powered website with platinum package plus these additional features and services
    • Chrome VIN decoding
    • eVox to provide the images for new inventory lineup
    • Dealer Specialties to provide the data feed and images for used cars
    • Google Analytics to provide me the web statistics
    • Live Chat
    • Click-To-Call
    • Organic Search Engine Optimization Service
    • Pay-Per-Click Program
      • Adwords, Yahoo, MSN with minimum of $100/mo spend on each.
    • Campaigner8.com for my email marketing
    • Cost: $695/mo(Excluding Dealer Specialties and PPC spend)
  • Adam, ReyRey or DealerSocket CRM
  • Cars.com & AutoTrader Account to get my listing in front of over 60 million users.
  • X-Time for online service appointment hookup.
  • RouteOne to manage my finance applications
  • Minimum 1 listing a month on E-bay
  • Ongoing training from Sean Bradley or Cyclone Automotive

Total cost: $2500 to $4500 a month. Largest cost being Cars.com, AutoTrader and the CRM

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