There’s no shortage of expert advice for auto dealers on the subjects of SEO, PPC Campaigns, Social Media, and Online Marketing. If you’re selling more cars today, it’s likely due to your dealership’s website and social media ...
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Dealerships can use Pinterest in many different ways. From showcasing inventory and services to highlighting the expertise of your employees, your dealership has a lot to share. Karan Leland, President of Sterling Marketing Group, in offering ...
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jQuery(document).ready(function($) { jQuery("a.post237").fancybox(); }); Pinterest is currently the fourth largest referral network running close behind Google, Facebook, and Twitter.  At first glance, Pinterest may seem like just ...
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***************** External Blog Article******************* It's no secret that for companies with an online presence, bigger is better when it comes to digital campaigns. Sometimes, however, the results are not necessarily what the company ...
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As a dealership you know how crucial it is to use social media platforms to reach out to new customers and to advertise and promote your dealership. The challenge is handling the lack of attention your dealership page is receiving. These easy to ...
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  Photo sharing is quickly emerging as the most popular medium for helping auto dealers increase brand awareness and customer loyalty. Instagram, Facebook’s photo sharing program has over 30 million users who have taken over one ...
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There are many stories describing dealerships that went from good to great when they implemented a social media plan. Many dealerships merely have a basic website. Most are not using social media at all and don’t even have a regular blog. The ...
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After the outstanding response we got for our recent blog post, Ignore Women Buyers at Your Own Peril, which talked about how to market to women to help sell more vehicles, we decided to dig a little deeper and explore women's relationships with ...
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The 4 Ps of Marketing: How Social Media Has Changed the Approach for Auto Dealers   Recently we wrote a post about how the Internet has changed the 4 P’s of Marketing. Here is a follow up article on how social media has its own ...
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Product. Price.  Place. Promotion.  The 4 Ps of marketing have been around for over fifty years and are talked about in every marketing class.  But the related marketing approaches were designed to address technology and media outlets ...
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